Every organization faces a unique set of business challenges and opportunities. These challenges and opportunities have been magnified by the pervasiveness of Social Media. Most organizations recognize the value of listening to these social media conversations, many are, however, struggling with how to gain actionable insight into these conversations.
It's not enough for businesses to just eavesdrop on or participate in the conversations taking place within social media sites. Organizations must capture and distill these conversations into actionable insights. One of the biggest challenges is to do this in real-time before the conversations and the resulting insights are stale.
Collective Intellect is the leader enabling Social CRM through its web-based, automated, real-time text mining and analytics software. Collective Intellect's Social CRM Insight platform automates your ability to identify emerging consumer considerations and preferences, and to track your ability to change them. Collective Intellect's Social CRM Insight platform consists of two modules: CI-Listen and CI-Insight both of which utilize Collective Intellect's Semantic Analytics Engine (click here to test it out). Collective Intellect Social CRM Insight platform automates deep analytics of real-time social media to provide rapid insight and enable quick and focused action.
Social CRM is a philosophy and a business strategy, supported by a technology platform, business rules, processes and social characteristics, designed to engage the customer in a collaborative conversation in order to provide mutually beneficial value in a trusted and transparent business environment. It's the company's response to the customer's ownership of the conversation.
Almost any textual content your organization stores such as:
Any proprietary data can be imported into the Collective Intellect Social CRM Insight platform.
Contact us about mapping your data to the ci-insight format. info@collectiveintellect.com
Snippets are subsets of a posting based on your specified search criteria.
These snippets enable you to more accurately capture consumer sentiment across any topic, theme, dimension or term.
Websites that have an RSS feed (people can subscribe to them), and they are personally authored.
Forums or threaded conversations where one person can comment, and anyone can view the comment and respond back.
Online news, includes WSJ, NY Times, Local News, etc
Social networking sites such as Facebook, MySpace, LinkedIn.
Twitter, where content is limited to 140 characters.