This morning at 10:15m, I will be co-presenting a seminar on Tracking Reputation in the Blogosphere, with two of my Boulder colleagues, Ari Newman of Filtrbox and Howard Kaushansky from Umbria. If you’re in Vegas for BlogWorld, stop in to our session, ask questions and stay and listen for a while, it should be an interesting conversation. One of the things I will discuss in whether reputation always matters for companies in every industry. Plus, just like in middle school, reputation is only as good as the people who like you, so understanding who those different influencers are is very important to gaining understanding of your reputation.

Hopefully, I will have the opportunity to blog other sessions later — at the very least, I will Twitter my experiences. Follow me at CollectiveIntel.

Tags: Analyzing Consumer Generated Media, Brand Management, Public Relations, Reputation Management //